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Linda N. Spencer
Lead Content Strategist & Copywriter

About Linda N.

Storyteller for Sustainability & Social Impact

Linda N. Spencer is a storyteller, author, and advocate for a better world. At Sneakers4Good she brings her love of storytelling and strategy to show how reusing sneakers can drive big change.

With years of experience helping organizations find new ways to make an impact, Linda has seen firsthand how communities thrive when purpose and sustainability come together. In her sustainability research and writing for Sneakers4Good she gives organizations the tools to turn small actions into lasting impact.

Linda believes the reuse economy isn’t just about keeping millions of sneakers out of landfills—it’s about creating opportunity, reducing waste and showing every step can make a difference. Through her writing and creative campaigns, she connects people to stories of resilience, community and global good.

For Linda sustainability is personal. It’s about making today’s choices better for tomorrow—for organizations, the planet we all share and global communities.

Linda N.'s latest articles

Sustainability

Two of the Best Marketing Strategies for Running Stores

You know that your running specialty store community is much more knowledgeable of things than they were even a decade ago. Of course, the vast amounts of information we have available at our fingertips have helped it happen. As a result, it’s important for the best marketing strategies to be strategic about how and when... READ MORE
Road Races

10 Bucket List Marathons in the United States

Hey marathoners! Setting your sights on completing a marathon is a significant goal for many runners. As a result, preparing for these esteemed races demands a lot of time and unwavering dedication. With this year’s marathon season in full effect, we’ve got the top 10 bucket list marathons you’ll want to add to your list!... READ MORE
Run Specialty

7 Tips for a Sustainable Running Store and Thriving Community

As a running store owner, you know your store could serve as a hub of energy and community for your running community. For one, you can offer top-line merchandise runners want. But you could do more. For example, you could provide runners with IRL and virtual training tips and programs. You could host events where... READ MORE
Giving Back

How Running Retailers Give Back

Running retailers have a bigger goal in mind than just selling the latest sneakers. They want to leave a positive, lasting mark on the communities they’re part of and the lives they touch. These stores are on a mission to use their influence within their communities for the greater good. Whether it’s supporting local food... READ MORE
Training
Discover 10 realistic tips for how to lose weight naturally.

How to Lose Weight Naturally

Tired of scrolling on social and being bombarded with unrealistic body images and standards? And are you also tired of ads for losing weight—overnight? Psst…it can’t happen. That’s not how the body works. Worry no more. We’re going to give you 10 realistic tips for how to lose weight naturally and the right way. 1.... READ MORE
Sustainability
Effectively increase gym membership with these eleven strategies.

11 Strategies to Increase Gym Membership

Increasing gym memberships can feel like an uphill treadmill sprint. With plenty of online and in-person fitness options, how does your gym achieve its membership quota? Besides offering top-of-the-line gym equipment and keeping a knowledgeable fitness staff, there are other tactics you can use to attract a larger membership base. Every gym is different, so... READ MORE
Training

Top 5 Qualities Every Runner Needs to Succeed

When you love running, immersing yourself entirely in that single activity is easy. The key to success is finding the areas where you excel and those where you could use fine-tuning. So, we’ll explore the qualities every runner needs in this post. If you’re a runner, when you step back and look at your performance... READ MORE
Road Races

More Tips for Preparing for Running Alone in a Marathon

Recently we shared the story of our teammate, Courtney, was preparing and running alone for the Marine Corps Marathon. It inspired us to write a two-part piece about preparing to run a marathon alone. Well, it’s going to become a three-part series. For personal reasons, Courtney decided not to run the marathon at this time.... READ MORE
Road Races

Myths About Starting a Run Club

Starting a run club seems an obvious way to get people moving more. But will you find enough runners to make a team? Will other groups think you’re poaching members? In this article, we debunk some of the most common myths. So, if you’ve thought about launching a new running club, help reduce running injuries,... READ MORE
Road Races

How Preparing for a Marathon Alone is Possible

Running a marathon is one of the toughest and most demanding sporting events. It requires not only physical strength but also a lot of mental stamina and perseverance. In fact, many people who sign up don’t do it because they don’t think they could finish. In short, they can’t keep their motivation going till the... READ MORE
Road Races

6 Tips to Reduce Running Injuries

There’s nothing that can ruin your day faster than an unexpected injury. It could be something minor like a muscle strain or something more serious like a stress fracture. No matter, running injuries can set you back from your goals and leave you sidelined for weeks. (Take a look at our global destination races list).... READ MORE
Giving Back

Orange Theory Workout & Sneaker Recycling

Do you want a new kind of challenge that guarantees results? Are you bored of doing the same exercises over and over again? If your answer to any of these questions is yes, why not try something else? An Orange Theory Workout could be your answer. It’s a community for people who love sports and... READ MORE

SMART. SIMPLE. SUSTAINABLE.​

When you partner with Sneakers4Good, not only are you being social responsible and helping to keep sneakers out of landfills, but you provide innovative opportunities to families in developing countries all over the world through micro-enterprise.

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