There’s a debate as to whether or not climate change is an existential threat to all life on earth or not. Wherever you fall on that side of the discussion, sustainability remains a critical issue. The fact is that tons of waste go to American landfills every year. According to the EPA, clothing and shoes... READ MORE

What if we told you that there’s a way to get your gym, team, or sports club’s budget back on track? And yea, you could do it during the holiday season. What’s more, this sports fundraising idea allows you to raise money for yourself—or another good cause—and do so much for so many! This holiday... READ MORE

We still have a bit of a way to go to get back to life before the pandemic. But, that doesn’t mean your CrossFit gym can’t start thinking creatively to get customers through your doors. One of the ways to do it is to think out-of-the-box. Today, we want to share a story about one... READ MORE

Now that many road races have gone virtual, many people ask themselves, what is success? In other words, runners understand that virtual races are challenging than in-person races. So, the reality is that it’s great to have a group of runners or your club to keep you motivated, preparing, and then doing the virtual running.... READ MORE

You’re excited because you have a corporate social responsibility (CSR) program to engage the community. Or, as a race director, you think more people will sign-up because you’ve got a way for people to compete, race, and also do social good. However, you notice that your calls-to-action (CTAs) don’t get the traction you expect. Let’s... READ MORE

With all the uncertainty happening, now’s the time for community sports groups also to lead. In other words, it’s not just the large teams that could offer impactful results in your community. If you’re the executive director of a sports club, this is your time too to lead. Today, we want to share some ideas... READ MORE

If you happen to own a sports club or gym, it’s been a tough time economically. Unfortunately, the pandemic made a lot of people stay home. And then you had the massive loss of jobs and the economic toll it has taken on lives and the economy. Fitness trainers have sought different ways to earn... READ MORE

Here is another week, and so its time for a little Motivation Monday. We hear from so many of our partners that they they like the idea of getting paid to recycle sneakers and making an impact with Sneakers For Good. In other words, there’s so much pent up energy to do good and help.... READ MORE

This year, it makes even more sense for local small businesses and stores to think about giving back. As we work to rebuild our communities across this great country, by giving back, we do so much. For instance, we support social good efforts in our towns and cities. And, as we do more good, you... READ MORE

Soon, the countries around the world will have the chance to see the most elite runners compete at the Olympic Games in Tokyo. Few things in sport are as exciting as watching as the planet’s best athletes compete representing their respective countries. And, if you’re a runner, then one of the activities you’ve should do... READ MORE

The environment is on the minds of many people. And, it’s also true that consumers care about corporate social responsibility. So, the next time you attend any of the great sports conferences consider how you can put those two ideas together. I’ve traveled to many events this year, and I’ve heard a lot about green... READ MORE

As you know by now if you follow our blog, we have two soon-to-be women marathon runners in training. And, as both of them make the big climb, they’ve learned about how to take their minds and bodies to the limit. They’ve discovered during the journey for training everything from improved breathing to figuring out... READ MORE