WE GUIDE YOUR TEAMS IN MORE THAN JUST SNEAKER SUSTAINABILITY!

Are you ready for 2019? Let’s get started with the best fitness trends! Within a couple of weeks, countless people around the world will commit to making the New Year the time where they will get themselves in shape. Yes, most people envision the best version of themselves, and that includes in fitness. It makes... READ MORE

If you work at a gym or sports club, it’s vital to ensure that your sports club members remain part of the community. Ingraining yourself in your town is vital. In other words, your organization thrives on getting new champions and members to join your club. Each year, people join your gym or club, but... READ MORE

In the old days of marketing and communications, professionals in sports marketing learned the 4 Ps of marketing. In effect, they were Product, Place, Promotion, and Price. Those elements remain relevant today for sports teams and clubs that want to stay ahead of the curve. As we know, it’s essential to for competing in promoting... READ MORE

One of the best fundraising methods for sports and team-oriented organizations is through peer-to-peer fundraisers. The reason why is simple: people will support their friends and people. Meaning, it’s much easier to support a cause of a friend than one from a group donors don’t know. In fundraising, there’s an adage that people give to... READ MORE

One of the most exciting things about the digital age is augmented reality (AR). And one of the largest brands in the world, Nike, creatively hit upon a way for the public to experience their new athletic running shoe with the use of AR. It’s Nike’s Game of Go! Nike developed an immersive augmented reality... READ MORE

The recent controversy with Nike selecting Colin Kaepernick as the new face in its “Just Do It” campaign created a lot of media and social media discussions. There was support and also many critics of the athletic selection. Many people in the public took to burning and destroying their Nike sneakers and apparel in anger... READ MORE

Recently we gave you some ideas to get you started on exercising, especially if you want to lose weight, but can’t just seem to get it together. If you missed the article, take a look at Start Exercising: 5 Ways to Get Going. In short, you want to make sure to take the following steps... READ MORE

There’s no time like today to start exercising so live a long and healthy life. You don’t have to wait to start doing what you should be doing to improve your overall health and well-being. We get it. Exercise is tough, and it demands time (something you have very little of with your responsibilities). But... READ MORE

Running is one of the best exercises you can do, and it includes several health benefits that will improve your overall health and wellness. Before we get to how to prepare for a road race (like a marathon), let’s explore some of the benefits. Running is an excellent stress reliever. For instance, it could easily... READ MORE

If you’re a running shoe retailer, then you’ve probably dealt with issues of excess inventory. In short, it could become a lot to handle, not to mention, money down the proverbial drain. What if there was a way to do something good for your local community with unwanted running shoes? Further the CSR program increases... READ MORE

All you have to do is to take a look at MarathonGuide.com, and you know this is the season for lots of road races and marathons. It’s a great time of year for running because of the weather. But these activities also do wonders if you convert them into a road race fundraiser. Raising Funds... READ MORE

Have you had a chance to read our article about why mud runs are an excellent way to raise money? If you haven’t read it yet, here’s your chance! If you haven’t experienced mud run fundraisers, the following is what you need to do. Doing so will help you create a successful event. Preparing for... READ MORE